Be  hungry

Tough love: Are you hungry enough for success?

No one goes into business hoping for or expecting failure. But the fact is, some startup and small business owners are a whole lot hungrier than others. Some bootstrap their project, doing all they can on virtually no cash. Typically, these people are bursting with infectious passion and believe 1M% in what they’re doing.  Others spend their days planning, re-planning, hoping and waiting. 

Any successful business needs plans, hope and patience.  But if you’re holding out for the right moment or that next round of essential funding to get you to where you want to be – be brutally honest with yourself.  Are you really hungry enough to succeed against all odds?

While some businesses really need these things, others use them as a delay tactic to avoid getting out to speak to some real customers and warming up some leads. Which are you?