Investigate using video
Video is a really powerful tool and a combination of great quality mobile phone output and YouTube has made it accessible to all. It wasn’t all that long ago that if you wanted to have video on your website you wouldn’t have got much change from a grand, but thankfully all that’s changed.
If you fancy experimenting with video for your website, my advice would be – do it. Experiment. Experiment, experiment and experiment until you’ve got it right. Don’t make the mistake of putting a video on your site just for the sake of it, but do make a few and see how it goes.
Use your mobile phone and sign up for a free Powtoon account if you want something funky, or just use video editing on your phone or desktop if you’re creative or want something simple. If you’re patient, you’ll be amazed at what you can create. And if you need inspiration, read about how this BBC journalist went mobile…go on, give it a go.