#Step 4 – Client Hangouts

Video and download

In this video, I outline a range of places where your best clients might be hanging out. I also introduce you to the notion of getting ‘up close and personal’ with them by thinking about what they look like. I also touch on thinking about what they might need to see or hear to move closer to considering you as a worthy solution.  

You can download your challenge by clicking this button. The download includes a summary of what we’re aiming for here and gives you a blank canvas that you can print and scribble on. When you’re done, please put a short video on the group outlining your findings for the 5 categories.