LinkedIn is a professional networking platform that was founded in 2002 and is primarily used for business and career-related purposes. It allows you to create a profile that demonstrates the value you bring your customers and clients.

LinkedIn provides a platform for professionals to connect with like minded people and potential clients as well as a place to add value to your existing clients or customers. Users can build a network of connections by sending and accepting connection requests. These connections can endorse each other’s skills and write recommendations, which act as effective testimonials.

Apart from personal profiles, LinkedIn also offers company profiles where organisations can position their businesses, showcase their products and services and cast their net wider. 

The platform offers various features and tools to facilitate professional networking, including groups where users can join discussions and share knowledge and a messaging tool for direct communication.

LinkedIn is a cool social media platform, that, when used properly gives you a great chance to position your business, engage with potential clients and cast your net wider.

Are you using LinkedIn to position yourself as an expert in your field and to cast your business net wider? 

Need help?

Would you like help to ‘Get comfy and confident on LinkedIn’ or to ‘Get your website looking and sounding like the real you’? Yes? Then book a chat directly in my diary. That way we can have a virtual coffee together to see if/how I might be able to help you. The call will cost you absolutely nothing, you’ll be under no obligation to do anything further AND I GUARANTEE you’ll get value from our call – otherwise I’ll pick up the tab for the virtual coffees 😂