Building confidence to start posting on LinkedIn can take some time, but here are some strategies my clients have found useful.  Hopefully they will help you muster the confidence:

1. Start with familiar topics: Begin by sharing content related to topics you are knowledgeable and comfortable discussing. This will allow you to leverage your expertise and build confidence in your ability to contribute valuable insights.

2. Prepare and plan your content: Take some time to brainstorm and plan what you could post about in advance. Create a list of potential posts that convey your message effectively. This preparation can give you a sense of confidence and clarity.

3. Engage in positive self-talk: Challenge any negative thoughts or self-doubt that may be holding you back. Remind yourself of your achievements, expertise, and unique perspective. Focus on your strengths and believe in the value you can bring to the LinkedIn community.

4. Seek feedback from trusted individuals: Share your ideas and drafts with trusted colleagues, mentors, or friends for feedback. Getting their perspective and encouragement can boost your confidence and help refine your content – that said, it’s important not to try to please everyone otherwise you’ll end up not posting.

5. Start with low-stakes posts: Begin by sharing simple updates or short insights. These can be quick thoughts, interesting articles or resources you’ve come across, or industry news you find relevant. Gradually increase the complexity and depth of your posts as you become more comfortable.

6. Embrace imperfection: Remember that nobody’s perfect, and it’s okay to make mistakes or have posts that don’t perform as well as you hoped. Embrace the learning process and view each post as an opportunity for growth and improvement.

7. Engage with others’ posts: Start by engaging with posts from others. Leave thoughtful comments, ask questions, and share your perspectives. By actively participating in conversations, you’ll gradually become more comfortable expressing your own thoughts and more familiar with the platform.

8. Focus on adding value: Shift your focus from self-doubt to providing value to your network. Think about how your posts can educate, inspire, or spark meaningful discussions. When you approach posting with the intention of helping others, it can boost your confidence and motivation.

9. Celebrate small wins: Acknowledge and celebrate each milestone along the way. Whether it’s receiving positive feedback, gaining new connections, or seeing engagement on your posts, recognise these achievements and use them as fuel to build your confidence.

10. Remember that LinkedIn is a professional platform: LinkedIn is a supportive and collaborative community where professionals connect and share ideas – people definitely aren’t ‘out to get you’. Embrace the mindset that you belong there and have valuable insights to contribute.

Ultimately, building confidence takes time and practice. Start by taking small steps, be consistent in your efforts, and gradually push yourself to share more of your thoughts and insights. With each post, your confidence will grow, and you’ll become more comfortable contributing to the LinkedIn community.

Make today the day you start to grow your LinkedIn confidence.  Focus on how great you’ll feel once you’ve taken that first step.

Need help?

Would you like help to ‘Get comfy and confident on LinkedIn’ or to ‘Get your website looking and sounding like the real you’? Yes? Then book a chat directly in my diary. That way we can have a virtual coffee together to see if/how I might be able to help you. The call will cost you absolutely nothing, you’ll be under no obligation to do anything further AND I GUARANTEE you’ll get value from our call – otherwise I’ll pick up the tab for the virtual coffees 😂